Zero stockouts. DTC learnings on Amazon within 48 hours.

A functional food brand launched on DTC and Amazon in the same week, using one channel's data to accelerate the other in real time.

RELATIONSHIPCLIENT

SCOPEAI market intelligence, parallel launch, creative testing, demand forecasting

CATEGORYFunctional food

A woman holding two Sylo electrolyte drink mix sticks against a colorful geometric background

SYLO · PRODUCT[ SOURCE ]

BEFORE

Sylo needed to launch DTC and Amazon simultaneously with limited runway — splitting focus risks mediocre results on both, but using one channel to accelerate the other takes more time than most early-stage brands have.

Attomik built the system to do that acceleration automatically.

WHAT ATTOMIK BUILT

01AI Market IntelligenceMapped 30 nearest competitors across positioning, pricing, review sentiment and keyword coverage to produce a precise launch brief.

02Parallel Launch StrategyLaunched DTC and Amazon in the same week — DTC as test-and-learn, Amazon as the scale channel — with winners deployed within 48 hours.

03AI Creative Testing150 creative variants tested in the first 60 days, with DTC winners directly informing Amazon main images and A+ content.

04Demand ForecastingAI demand forecasting planned inventory across both channels, preventing the stockout spiral that kills new-brand Amazon momentum.

AI Market Intelligence

Parallel Launch Strategy

AI Creative Testing

Demand Forecasting

WHERE IT STANDS

150 creative variants tested, zero stockouts across an 8-month launch, and +270% Amazon revenue growth from month 3 to month 8.

RELATED WORK

Jolene Coffee by Anthony Kiedis, lead singer of Red Hot Chili Peppers

Jolene CoffeeCLIENT

Ongoing ecommerce and paid acquisition across Shopify and Amazon.

KhloudCLIENT

DTC strategy and growth advisory for a protein popcorn brand.

START A CONVERSATION

Bring us the problem. We'll build what changes the outcome.

Start a project See the work